The ever-increasing demand for spas that provide health maintenance in addition to relaxation and beauty services has changed the way spas do business. Many spa visitors are not just looking to be pampered. They want healthy living, fitness, personal growth, eco friendly, natural pain relief, weight loss, organic skin care programs and more. This shift is creating some fascinating new spa therapy trends that indicate consumer choice is a high priority. In today’s market spa-goers want superior quality equipment, educated service providers with the highest credentials and a gorgeous location with a luxurious, comfortable atmosphere. Creativity, innovation and a commitment to excellence are the keys to starting and operating a successful spa.
Organic Skin Care Products and Organic Massage Therapy Oils, Creams and Lotions
Around the world people are thinking more about the beauty and skin care products they put on and in their bodies. Successful spas must think not only about the quality of their estheticians, massage therapists and other staff, but also about the quality of the products they use. Organic skin care treatments, such as organic body wraps, facials, footbaths and more are in high demand.
Massage therapists are also now using organic massage therapy oils, creams, lotions and muscle rubs made with organic ingredients such as natural healing herbs and therapeutic essential oils. According to the HealingLifestyles.com article “Spa Trends 2010 The Evolved Spa” by writer Margie Goldsmith, Tracy Lee, vice president of spa development for Auberge Resorts says, “Spas are positioning themselves with more green products, and many skincare companies are getting rid of paraffins and sulfites. Today’s savvy spa consumer does not blindly accept the label, ‘all natural.’ A product needs to be greener, more pure, and must provide more proof.”
Spa Equipment and Commercial Fitness Equipment created for Wellness
In 2010 spa visitors don’t just want to look better, they want to feel healthier. Exercise equipment has long been a part of the spa experience but the kind of equipment spa-goers will find has changed. In addition to the traditional treadmills, exercise bikes and weight training equipment spas now provide fitness alternatives such as vibration therapy machines like the Power Plate and aquatic therapy equipment. Spas are also offering hydrotherapy tables, hydrokinetic showers, skin scanners, infrared mineral lights, biofeedback machines, low level cold lasers and other equipment that promotes natural healing.